SWOT Analysis

Strengths

 Active

Knowledge of computer science

Ambitious

Self-confident

Independent 

Weaknesses

Prudent

Lack of cash

Limited resource

Opportunities

the result of market growth

 lifestyle changes

positive market perceptions

create a demand for your services

Threats

Lack of reliable employee

Lack relevant experience

Lack marketing counsel

A chief business plan

Business area: Retails.


Location of the firm: Tangshang of China.


Technology branch: Computer network.


Main products: Cisco Routers, swatches, hubs, STP cables and so on.


Starting Finance: loan the starting finance from bank.

SWOT Analysis for above business plan

1. Knowledge. We know systems, networks, connectivity, programming and data management.

2. Relationship selling. We get to know our customers, one by one.

3. History. We have the loyalty of customers and vendors.

4. A new innovative service.

Weaknesses

1. Costs.

2. Price and volume. Their component costs are less and they benefit from volume buying with the main vendors.

3. Lack of marketing expertise.

4. Location of your business

Opportunities

1. Local area networks. LANs are becoming commonplace in small businesses, and even in home offices.

2. The Internet. The increasing opportunities of the Internet offer us another opportunity.

3. Service. As our target market needs more service, our competitors are less likely than ever to provide it.

4. A new international market.

Threats

1. A new competitor in my local market

2. Price wars with competitors

3. A competitor has a new, innovative product or service